FITLETE IS PERSONAL TRAINING
The Personal Trainers Resource Nexus
A free hub for entrepreneurial trainers and coaches, combining events, courses, mentorship, and resources.
Find what you need to grow your career.
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— These free resources used to be something I posted in a branch of the Nexus, but it started to become too cluttered to organize effectively for people to use them and easily navigate their way because there was some randomness to it, not similar to the other branches of the Nexus. That is one reason I created this frugality section in the newsletter: to share free tools I use daily that help my business run lean on the personal training and digital sides with the Resource Nexus.
— Everything within the Nexus right now is locked while I make the updates. If you click any link there, it will redirect to a “not authorized to access” page. Don't be alarmed; everything is still working, just locked for the time being.
FITLETE Strength & Fitness Club
Build strength, restore energy, and gain confidence with personalized one-on-one training tailored to your goals, schedule, and experience. FITLETE serves busy Miami adults.
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— The end of October! Little recap for the month: 246 sessions, 0 client churn. Massive wins!
— I think broad social media exposure is cool and has some benefits for in-person training, but I’ve really dug into creating this whole “small pond famous” ethos for my business advertising and marketing strategy. And it seems to be working, as I keep getting warmer, local leads directly from Google Maps and referrals than I ever have with a similar effort on social media. It’s not as immediately scalable, but like training clients, if you’re open to learning and adapting, it’s better to put consistent effort where you know you can than to chase the perfect system and methods inconsistently.
I have a new consult this evening, who came from Google Maps listing & my reviews there with no ads.
FITLETE Radio
Short episodes and streamlined Q&As deliver the content you need, when you need it. Created to connect like-minded people, ask valuable questions, share stories, and foster dialogue across fitness industry cultures and specialties.
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FITLETE Nation
When you purchase Fitlete apparel, you’re not just wearing the brand—you’re helping support FITLETE’s mission to educate, inspire, and elevate the fitness industry through quality content, innovation, and community outreach.
— FITLETE VICE CITY LINE WILL RELEASE NOVEMBER 16TH in the Monday Report!
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George’s Podcast Reflection Notes:
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— Two lessons stand out: healthy, grounded masculinity—not masculinity itself—helps make the world safer, unlike toxic online male communities. Effective coaching also requires flexibility and balance. When life gets complicated, clients may need simpler plans, lower expectations, and temporary setbacks while maintaining core habits like meal prep and regular eating. Nutrition and habit coaching should accompany training, since workouts account for only about 10% of body change.
Personal Update
— I’m excited to go on vacation at the end of this week. It’ll be my first time in Canada, and it will be a refreshing change of pace after Miami has been pretty hot and rainy.
Also, in case you didn’t know, it is Macintosh apple season, which is my favorite fruit season of the year! Unfortunately, Miami only has them in stock for like a month and a half; too many people like those Honeycrisp garbage apples.