FITLETE Weekly Newsletter
October 3rd, 2022
Personal Update
“Knowing your numbers.” It is probably one of the most important lessons I can give anyone who wants to work in this field long-term. I’m not a business coach, but it’s definitely a business lesson that more coaches need in this industry. It will not only help you make decisions for the moment, but also for the future.
This past month I had to do a lot of number crunching and forecasting to bring myself to a logical or pragmatic conclusion on some changes I will be making in my work and life. Once I got there I now had to do something else that I have been consistently challenged with doing; I had to believe in myself and my abilities. Imposter Syndrome can be crippling if you don’t believe in yourself deep down.
Fantastic Podcast I listened to last week
The “Table Stake” of personal training business- Released August 31st 2022
Table stakes is a term used in poker, meaning the minimum amount you need to get to a table and play a game. When used in business, it means the barrier of entry or the minimum offering you have to provide to be in a particular business.
These are the things that customers expect as a bare minimum from you. You can't even market your business using these, but doing them gives you the opportunity to sit down at the table.
But to succeed in a fitness business or any other for that matter, you have to go beyond the table stakes. You have to provide some extras that truly set you apart from the competition. These extras are what move the needle forward.
Events this week
110 In-person Events & 17 Live Virtual Events from 58 Different Organizations
Most Popular In-Person Events
Australia 15 - Sports Medicine Australia, International Society for Engineers and Researchers, Australian Strength And Conditioning Association, United Health Education
Brazil 3- Dynamic Neuromuscular Stabilization, Fernando Reis Weightlifting
Germany 3- Gymnastics Course, Exxentric, Neurokinetic Therapy
Iceland 4- Tune Up Fitness
Switzerland 4- Anatomy Trains, Integrated Kinetic Neurology
United Arab Emirates 4- MeFit
The United Kingdom 4- Strong First, Functional Anatomy Seminars
The United States Of America 45- Gymnastics Course, Strong First, Functional Movement Systems, Anatomy Trains, Chek Institute, Rehab Summit, Western Society For Kinesiology & Wellness, Stretching USA, Northeast Seminars, Structure & Function Education, Certified Functional Strength Coach, Fitposium, Aquatic Exercise Association, DBC Fitness, Aerobic Capacity, Dynamic Neuromuscular Stabilization, Exercise ETC, Fluid Motion Maui, Food And Nutrition Conference And Expo, Institute Of Clinical Excellence, International Society Of Sports Nutrition, John Rusin, Postural Restoration Institute, Rehab 2 Perform, Stick Mobility, United States Of America Weightlifting, Vertimax, Ultimate Sandbag Training, Professional Seminars, Strong Fit, Buti Yoga
Live virtual Seminars
United States of America Track & Field, Inspire Fitness Academy, Exercise Professional Education, Rehab Summit, Theragun, Pelvic Health Solutions, Women In Fitness Association, Oxygen Advantage, Fitposium, Kinesio Taping, Postural Restoration Institute, Rocktape, Tai Chi For Health Institute, Anatomy Trains
Other Member News
Find out what I’m working on next. Follow this Trello Board to see what is going on